Fantech

My work for Fantech included creating print and digital marketing assets, photography, copywriting, packaging, and experiential design. Below are some of my favorite projects I worked on with Fantech.

Brand Book

After a massive rebrand overhaul, Fantech needed their new branding to be fully fleshed out and compiled into a well organized book. This comprehensive brand book outlines anything someone working with or creating Fantech marketing materials might need to know. Logo usage, color pallets, typesetting, stock photography guidelines and examples, brochure and presentation layouts, social media guidelines.

Close-up of a brand book titled 'Brand Book Inspiration and Guidelines Effective 2022' with an image of a modern house with a glass porch, surrounded by green bushes and a brick pathway, laid on a light blue surface.
A printed brochure or catalog page with color palette information, logos, and branding guidelines from Fantech. The page includes color swatches with RGB, HEX, and Pantone codes, separated into Blue and Green tones.
A printed guide about font hierarchy printed on white paper, opened on a grey surface, showing sections on type settings, headlines, and font styles.
Open printed magazine or brochure lying on a gray surface, showing a table of contents page with numbered sections and some images.

Light Commercial Brochure

What goes better with a rebrand overhaul? In brochure refresh!

This brochure is an example of a brochure refresh completed after the Fantech rebrand.

Brochure for Tantech heat and energy recovery ventilation products.
Open magazine spread featuring interior design ideas with images of a kitchen and dining area, accompanied by informational text.
Open brochure or catalog displaying HVAC equipment, specifically light commercial ventilation systems.

Where Fun Meets Fresh Air

The trade show took place in Miami, Florida, inspiring the concept of a party at the hottest club on the scene.

This project involved designing a backdrop to scale, display and wall decals, an advertisement for the trade show program, t-shirts, coasters, and a microfiber cloth (attendees were also gifted Fantech sunglasses).

Trade show booth with a beach scene background, featuring the slogan 'Where Fun Meets Fresh Air,' with white counters labeled 'ATMO,' 'HERO,' and 'RN AEG-A,' a flat-screen monitor, and a silver scissor lift display
Open magazine showing interior decor and a travel ad. The left page features a modern white room with a minimalistic aesthetic, including a white table, a chair, and indoor plants. The right page displays a tropical scene at a beach club with palm trees, a pool, and a wooden structure with the sign 'FANTECH'. Cover text mentions 'Where Fun Meets Your Air' in colorful, bold, and stylized fonts.